Danny Star

Getting the Most Out of TikTok World 

It’s becoming a TikTok world, we’re just living in it.  For one, TikTok has reached one billion active global users every single month.  For another, “TikTok World” has launched.  This is, as TikTok themselves say, the “next era of marketing.”  Danny Star and the team here have offered TikTok marketing services for some time. We’ve…

Read More

Danny Star

MedTech Best Practices (and Best Practices to Avoid) 

Digital marketing has affected essentially every industry.  If Danny Star and the team have said that to one client, we’ve said it to all of them.  That’s true for legal,  retail, and especially healthcare.  A study from McKinsey found that, in the last five years, 84% of medtech companies surveyed had “shifted more of their…

Read More