Danny Star

What to Prioritize with Your TikTok Marketing 

Have you been trying to figure out TikTok marketing? When you research what goes into marketing on TikTok, does it feel like you’re getting a lot of contradictory information? If so, that’s perfectly understandable. As TikTok marketing is new (at least, in relation to marketing on Instagram, Twitter, Facebook, and so forth) people are still…

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Danny Star

What Does “Authenticity” Mean in Tiktok Marketing? 

Have you been trying to make your brand more “authentic” but aren’t sure exactly what that entails? Do you want to be able to connect to more potential customers, in TikTok marketing and elsewhere? Authenticity is important. But, as Danny Star and the team stress, it’s not always easy to be “authentic,” paradoxical as that…

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