Business Marketing During COVID-19 $95
The pandemic isn’t over. Even as much of our team and our clients get the vaccine, the pandemic isn’t over. But, as a business owner, as a marketer, it is important to look ahead. Much of what we did, as well as what business owners and marketers alike did during the pandemic will continue long…
“We’d love to make videos for TikTok, YouTube, or anything else, but we just don’t have the resources.” If Danny Star and the team have heard that from one prospective client, we’ve heard it from many. Yes, it can be intimidating, particularly if your competition already has a following there. However, as we often say,…
What They Do: A law firm of the very best immigration lawyers in Los Angeles, the Paniotto Law Firm is dedicated to helping folks with their immigration issues. For many years, they’ve helped people to apply for visas and permanent residences in the United States, based on requests for political asylum. More than just…
How many ads did you see last year that started with something like: “In these trying times…?” Or: “We’re all in this together?” We’re guessing quite a few. This is something that Danny Star and the team here tired of very quickly early in the pandemic last year. The truth is that empathy marketing can…
“We’re trying to put our business ‘where the people are.” “We’ve been following the numbers and going where the customers are.” In theory, that’s a great idea. After all, you want to put your business in front of as many of your potential customers as possible. Yet, as Danny Star sometimes points out to potential…
What They Do: To put it simply, they can make your landscape beautiful. Located in Framingham, MA, their landscaping and hardscape clients are also in Westborough, Bellingham, Weston, Milford, Sherborn, Wellesley, Natick, Hopedale, Ashland, Holliston, and the surrounding area. In addition to residential and commercial landscaping and hardscape design services, they also offer the…
“I know I have to post something, but what?” “We want to get started with video marketing, and… I don’t know how we actually start.” These are common concerns that Danny Star and the team hear often. When a business owner starts with something new, they (naturally) want to do it right. Whether it’s video,…
“What is it about TikTok that makes things go so viral so fast?” “Our competitors have all these followers already on TikTok. Is it too late for us to start?” Those are some common questions that Danny Star and the team here are asked. One of the great strengths of TikTok is that, in a…
Who They Are: Simply put, they’re Southern California’s most trusted professional moving company. Moreover, they’ve been that for the last 25 years. If you go to their site, you can see the many, many world-famous celebrities who have used their services for decades (and felt strongly enough about having done so to sign something…
“I don’t want to chase trends, I want to be ahead of them.” That’s something Danny Star and the team here have been told, in one form or another, by many business owners. It makes sense as to why. After all, if you’re ahead of the trends, you can reap the rewards. If you’re behind…
