Business Marketing During COVID-19 $95
The Importance of Changing Quickly Have you ever gone to a lecture or a speech where something happens moments before the speech begins, or even in the middle of the speech? Perhaps you went to see a talk only for the lights to go out, or a server to drop some kind of food, or…
In a challenging time, you want to reassure your customers (and potential customers). You want them to know that it’s “business as usual,” that your business is strong and ready to provide them with what they need. However, that can be a very fine line to walk. It’s been shown that many people don’t want…
“Everyone has a plan until something bad happens.” There are several different versions of that quote, attributed to everyone from Mike Tyson to Chuck Noll and so many others. The idea is that you make a plan, you plan as best you can, and then, something happens that ruins your plan. Now, what do you…
“The digital age is now here,” is something that Danny has more or less said multiple times. The idea is that the digital age was always coming but the pandemic has accelerated it. Like many of us, you probably heard for years that video-conferencing and remote work would become the norm for many companies. Then,…
For many, Monday is the toughest day of the work week. Coming off of the weekend, everyone has to wake up, on time, and get right to work. Perhaps paradoxically, this can be even more difficult when everyone works remotely. However, at our company, we’ve found that Monday is a great time to take…
As you may know by now, Danny offers remote marketing consulting in Los Angeles sessions. Currently, he’s doing so at reduced prices during the pandemic, at only $95. We’re often asked some version of: “that sounds great, but what actually gets covered during one of these sessions?” An Objective Eye Your business is your…
During the pandemic shutdown, practically every industry took some kind of financial hit. For many businesses, that meant that they had to change something. For some, it meant they had to change everything. Now that many places across the country are starting to re-open, it’s become clear just how many companies did change during this…
Just a few years ago, for many businesses, it seemed like the only way to reach customers was to have a television ad. Before that, it was a radio ad or one in the Yellow Pages. Different companies require different kinds of marketing as well as varying approaches. The truth always was that those pronunciations…
There is perhaps no hoarier cliche in business than “hope for the best, prepare for the worst.” Like so many other cliches, it comes from a very real place: counting on good things to happen in the future can leave you unprepared for something bad. Finding the right balance between “optimism” and “preparation” is crucially…
One of the best parts of digital marketing, especially the way Danny goes about it, is that you can truly know the ROI. You don’t have to “guess” what it is, nor do you have to rationalize that it’s doing better (or worse) than it actually is. Verified digital tools can let you know exactly…
