Danny wants to help businesses that have been affected by the pandemic as much as possible. So, he’s offering a free copy of his book as well as a 30 minute consultation to any business affected by the pandemic. This is a great way to help your business to get back on its feet and…
Author: Danny Star Contribution Team
The Power of Connection: to Customers and Employees
Danny speaks often on how “the digital age is upon us.” While more and more companies were always doing more marketing, video conferencing, and more in the digital space, this has been sped up by the COVID-19 pandemic. Kids are taking their classes online at home. Hairdressers make videos showing how they cut hair. …
Client of the Day: Denteractive
What They Do: Provide teledentistry. An online platform for dentists to connect to people in need, Denteractive makes it possible for more people to receive the help of dental professionals than ever before. Available 24/7/365, people can get emergency dental help. Additionally, it helps people to find dentists in their area, lets dentists better…
After COVID-19: What Will Change in Business and What Won’t
As of this writing, Danny sent the Website Depot team home to work remotely for just over a month. In that time, the company has moved to an essentially all-remote work footing: daily Zoom meetings, conference calls, videos, etc. When Danny does one of his marketing consulting in Los Angeles sessions, those are online or…
Client of the Day: Scope Environmental
What They Do: Scope Environmental has, for many years, provided restoration services for water damage, fire damage, and more. With a full service program, they’re able to return a property (whether it’s residential or commercial) to its pre-loss condition. However, in the time of the COVID-19 pandemic, they’re able to do it even more. They…
A Safe, Secure, Foolproof Way to Connect to your Customers
Connecting to customers and potential customers isn’t easy. During a pandemic, when practically everyone is locked inside, it can be that much harder. You want to grow your business, to be able to reach out to more people. But, if no one can get out and move around, it can feel you’re cut-off from them….
Danny Star Client of the Day – Insight Treatment
Client: Insight Treatment What They Do: They’re a teen mental health intensive outpatient treatment facility. They help folks who are 13 to 18 years old to work through mental health and addiction issues. The idea is that adolescent issues are best treated by addressing literally every aspect of their lives, this treatment is…
A Store That Can’t Be Shut Down
During the pandemic, to maintain social distancing and keep more people safe, stores of all kinds are shut down right now, all across the world. While necessary, it’s incredibly difficult on business owners, their employees, and so many others. There are businesses right now that aren’t shut down, that can’t really be closed or deemed…
Reaching People Where They Live When They’re Only Where They Live
That’s one thing that comes up all the time during Danny Star’s digital marketing consulting sessions: “how do I reach more potential customers?” Often, this is followed by the phrase: “I want to reach them where they live.” Obviously, this is a metaphor, meaning “reach customers organically, as they go through the course of their…
Keeping Your Hand Steady in an Uncertain Time
Have you ever heard the phrase “you have to keep a steady hand?” There’s some disagreement as to where it comes from, but it may come from sailing. When you’re on a sailboat, one person steers the boat with the tiller. If they whip their hand back and forth, the boat doesn’t really go anywhere….