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Days Off & On: Getting More From Your Employees (Without Burning Them Out) 

Happy Day-After-Presidents’ Day 2021!  That’s one of those holidays that some businesses have off while many others don’t.  Here at Website Depot, Danny Star gives the team the option to work on the day if they want.  But, he does make the teamwork for at least a half-day on the following Saturday. This is true…

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More Evidence from Google That, Yes, Content Continues to Be King 

“Content is king!”  Danny Star says that to the rest of the team here often.  It’s been true every time he says it.  With the right content, used properly, and in the right places, your business can grow beyond your most exorbitant dreams.  That said, using content improperly, or even just sub-optimally can keep your…

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A Prescription from the Pet Doc: What to Learn from Veterinary Marketing

Every company in every industry needs some form of online marketing.  Sometimes, Danny Star and the team will use equivocating language in regards to that. “Just about every company in every industry,” “practically every company in every industry,” and something similar. However, we have yet to encounter an industry or company that could benefit in…

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Client of the Week: Scope Environmental 

What They Do:    Cleaning and restoration. Whether it’s from fire damage, water damage, smoke damage, mold remediation, and others, they have helped people return their homes or commercial buildings to a pre-disaster state.  Like so many of our other clients, Scope Environmental could be “client of the week” every single week of the year….

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The Ways A.I. Can Help Even a Brick-and-Mortar, Mom-and-Pop Store 

When you hear “A.I.,” what do you think of?  For many, it’s something from Hollywood.  Sentient cyborgs, synthetic humans, a futuristic land of technological advancement, people downloading their consciousness into a hard drive – that kind of thing that we’ve seen countless times.  However, as time advances, A.I. can become more and more a part…

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Standing Out in a Crowd: The True Power of Customization 

Another Monday, another Zoom meeting.  Videoconferencing is powerful and effective. It connects the team, helps with collaboration, and really makes a virtual workforce a workforce.  But, sometimes, in its own way, it can be a bit lonely, too.  Danny Star and the team came across a line today that really stood out to us.  In…

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