“We want to create content that builds trust with Google, that Google can trust to put higher in their rankings.” Danny Star and the team have received some version of that directive often. It makes sense. You want to rank higher on Google. So, it stands to reason that you would want to appease Google…
Tag: Danny Star
The Important Truth of “Tiny” Google Ranking Factors
Some Google ranking factors are bigger than others. There are some that are critically important (such as making sure that your site is optimized for mobile). Then, there are those that, perhaps, won’t “move the needle” all that much. But, there’s something that each Google ranking factor has in common: they all count. Each one…
Client of the Week: Dr. Yvonne Thomas
What Dr. Thomas Does Simply put, Dr. Thomas has been healing the mind, body, and spirit for more than twenty years. She offers individual counseling, couples therapy/marriage counseling, loss/grief counseling, life transition therapy, and teletherapy. In our modern day, hectic lifestyle, it’s natural to feel overwhelmed by stress, anxiety, and depression. “Life Transition Therapy”…
Quick, Easy, and Effective Ways to Get Ready for Holiday Marketing
“I really have to worry about holiday marketing? Halloween isn’t even for a few days.” Yes, yes you do. As Danny Star and the team tell our clients, prospective clients, and basically anyone who’ll listen, the holiday season starts early. Waiting until the last minute to do things can severely damage your holiday efforts. That…
More Reasons Why TikTok Marketing is Taking Off
For a seemingly long time, Danny Star and the team have been helping folks to grow on TikTok. It has helped so many businesses to take their marketing to the next level (and, indeed, beyond). That said, there’s still time to get “in” on TikTok. While it’s different from any of the other platforms, it…
E-A-T-ing Right: Who Does (and Doesn’t) Have to Worry About Google’s E-A-T
Many of the clients of Team Danny Star (as well as prospective clients) will, rightly, do their own research before they speak to us. One question we’re asked by those clients from time to time is some version of: “does our content fit Google’s “E-A-T” idea?” It’s a good question. If you don’t know, “E-A-T”…
Client of the Week: USA Electrical Repairs
Simply put, they are the Los Angeles electrical repair specialist team. Fully licensed and insured, they can make sure that your home has properly operating electrical wiring and electrical equipment. With their skills and experience, they can make sure that you feel safe and secure in your own home. Some of their specialties include repair services…
Basic Fundamentals of Online Reputation Management
Are you worried about your company’s online reputation? Does it feel like you’re one bad review away from disaster? One of the many services that Danny Star and the team provide is online reputation management. That means building your online reputation, improving it, and maintaining it once you’ve got it where you would like. That…
The Content Marketing Secret (That’s Hidden in Broad Daylight)
“We keep writing all of these big, long blogs, but nothing seems to really help our SEO. What are we doing wrong here?” The Danny Star team gets asked some version of this often. Intuitively, that makes sense. So many of us are ingrained with the idea that “hard work is rewarded.” You work hard…
What Really Matters to Google When It Comes to Your Site
“Can you help us to rank higher on Google searches?” That may be the most common question we’re asked. Indeed, so much of what Danny Star and the team does here is about precisely that. We can do all of the “big things” as well as the “little things” that Google is looking for. After…