What They Do: Immigration lawyers in California, they help people who are or who have loved ones that are facing deportation. When someone has been arrested or detained by ICE, they can help. With more than 19 years of experience, the firm has been instrumental in helping so many families to stay together. People who…
Category: Client Of The Day
Don’t Know Where to Start with Marketing? Look to Your Competitors
Many of the clients Danny and the team connect with are start-ups. They’ve just begun their journey. So, quite fittingly, they ask something like: “where do we start?” More or less, in some form, Danny’s answer is something like: “look at your competitors.” That’s not to say “steal,” of course. Digital marketing that looks or…
Client of the Week: Napoli’s Pizza Kitchen
What They Do: Pizza. Pasta. Sandwiches. Salads. All of them are delicious. Gluten-free and vegan options are available. However, the title isn’t “Napoli’s Salad Kitchen.” Napoli’s Pizza Kitchen has some of the best pizza in all of Southern California. The specialty pies here truly are special. Unique pies such as “Spinach Artichoke,” “Lamb Sausage,”…
An Objective Eye: Catching Mistakes Before You Make Them
Imagine that someone gave you a machine that could grow your business. This machine was very powerful. But, if you used it wrong, it could actually waste your money and harm your business. This isn’t some fairy tale. It’s a very crude analogy for how digital marketing works. To make sure that you get the…
In Business, Marketing, and Life, Don’t Forget to Celebrate
Labor Day Weekend is here. Take advantage of it. Enjoy it. Don’t just muddle through. We decided to start this blog with that as opposed to the now standard “this summer has been unlike any other” and “even during these difficult times, it’s important to enjoy the good things.” While that may be a cliche…
Always, Always Something You Can Do for Your Business
Even when things look their bleakest, there’s always something you can do for your company. That’s been one of Danny’s core messages for a long time. However, it’s taken on added meaning since the pandemic. Many business owners, even successful ones have, for lack of a better word, given up. They stopped trying to move…
Client of the Day: NSBM Seattle
What They Do: They provide their customers with the absolute finest lumber, hardware, building materials, and tools available. From retail customers to the professional builder (and everyone in between) they serve a wide base of clients. A major factor that sets them apart from other groups is that they purchase premium quality lumber products…
How Win Win Really Works
Few phrases have been more abused in marketing and really business in general than “win win.” As the dictionary says (and yes, “win win” is now in the dictionary) “of or denoting a situation in which each party benefits in some way.” That’s not to say that both parties benefit equally. Rather, they both get…
In Marketing, “Pivoting” Means More than “Change Your Messaging”
If you’re like us, you’re probably tired of hearing the word “pivot” at this point. You’ve probably heard it often in regards to digital marketing and branding during COVID-19. The idea is that you change your marketing to better help people right now. It’s really good advice. Odds are, if you’re still in business and…
A Picture Says a Thousand Words About Your Values, Brand, and More
“Content is king,” Danny says, well, pretty much all of the time. However, “content” does not mean “just words.” In fact, “words” are usually the last part of “content.” Pictures and now videos are as much if not much more important. In these blogs, you’ll find that we invariably have at least three pictures. They…