When small business owners get into digital marketing, they tend to focus on the things they can see, what they can control. They’re very excited to build a new website, to get going on their social media channels, making videos, Google Ads, etc. Things like managing their online reputation can be more nebulous, a little…
Author: Danny Star Contribution Team
Client of the Day: Arizona Sun
What They Do: Like they say on their site, they make skincare products for “everything fun under the sun.” Since 1982, Arizona Sun has made skin care and skin moisturizer products out of all-natural ingredients. Environmentally-friendly and never tested on animals, these products are PABA-free to boot. What We’ve Done for Them: If…
If You Do Begin Returning to the Office
As of this writing, plenty of places in America are beginning to open up. Sure, most folks are staying home, but there are some smaller offices and stores that may be opening up. Remember: Google, Facebook, and other enormous companies have told their employees that they’ll be working from home into next year. But, perhaps…
Letting the Customer Help Your Business
One of the primary goals of our digital marketing services is to help someone connect to more potential customers. We go about doing that in any number of ways: a well-built website, SEO, newsletters, email campaigns, and so much else. It’s important to be able to help the customers who want to buy something right…
Client of the Day: Trauma and Beyond Center
Who They Are: The Center provides intensive outpatient, partial/day treatment as well as individualized outpatient programs for trauma, mental health, and coexisting disorders. Founded on the idea that psychological trauma is at the root of many psychological and emotional disturbances, they not only address symptom reduction but work to facilitate growth-promoting healing. What…
Remote Work is Work: For Employees and Employers
If your employees were working in an office, and one didn’t have a computer, you’d get them a computer. If you had a photographer on your staff, you’d make sure they had a camera. This makes sense when we talk about it in the context of working in an office. The same should go for…
Client of the Day: Healthy Living Treatment
What They Do: A detox/residential program in Santa Clarita, CA, Healthy Living Treatment wants to help. From detoxification through the residential program, their dedicated certified counselors are on hand to help every person to continue the journey of a sober, meaningful life. With a mission to provide each and every individual who reaches out…
Still Time to Ask Danny Star a Question for Tomorrow’s Webinar
Planning is good business as in pretty much everything else in life. Sitting down to figure out what you’re going to do before you do it can save you time, money, and just make things easier. However, you don’t always have time to do things beforehand. Sometimes, you have to do things “on the fly,”…
Ask Danny Star a Question Tuesday, May 5th at 10:30 AM PT
Danny’s always trying to reach out to more small business owners. That’s why he’s giving away free copies of the book along with a free thirty minute consultation. Before you sign up for that, it makes sense to have some idea of what you’re getting – we understand. That’s just one of the many reasons…
The More You Can Do
In his marketing consulting in Los Angeles sessions, one thing that Danny commonly sees with small business owners is that they don’t realize all of the resources that they have. Sure, they know how much money they have, how much inventory, how many people on the payroll, that kind of thing. But, they don’t understand…