Business Marketing During COVID-19 $95
“We’d love to do more with video marketing but we don’t have the right equipment. Paying for an influencer/host is out of the question, none of us have on camera experience, or really any camera experience, what are we supposed to do?” These are some of the most common concerns that folks have when it…
“We have so many different kinds of customers and clients, we don’t know how to tailor our marketing to connect to all of them.” Have you found yourself saying something similar to that? It can be a good problem for a business to have, but it’s a problem nonetheless. When you have a varied customer…
Does it feel like all of your content is more or less the same? Have you felt “stuck in a rut” with it? You’re doing the same thing as you were successful with before. Yet, now, it’s not getting you the results that you would like? Marketing is, in many ways, a grind. It’s something…
The latest (as of this writing) Danny Star and the team field calls about: “what should I think? What should I do?” As with anything else in business, so much of the difference between success and failure is determined in how you react. What it All Means Right Now So, when Google says…
“Is this SEO thing really gonna work?” Danny Star and the team have faced that question time and time again. The answer is, of course, yes. SEO can work. If you have a good strategy and stick to it, it absolutely can work. However, it has to be the right strategy for your business. Moreover,…
What They Do: With more than 25 years of combined experience, Castillo Landscaping and Tree Services provide top-quality landscaping and tree services. That means that they provide a wide range of services. Yes, they can safely, securely, and quickly remove trees (even palm trees). Additionally, they can do the delicate, specialized work of trimming…
“Is my site ADA-compliant? Does it have to be? Will I know if it is?” That’s a common question from many of our clients, particularly after they learn how important ADA compliance is. The truth is that you can be heavily fined if your site isn’t compliant with the ADA. But, the better news is…
“Does this piece of content have enough ‘value’ to be published?” “If this has too little ‘value’ in it, is anyone going to want to read or watch it?” At this point, you probably know that every single piece of content you put out has to have some kind of “value” for the customer (beyond…
Have you been looking for ways to make your marketing more “responsible” and “ethical?” Does it seem like the rules governing such a thing change quite often? “Responsible marketing,” definitionally, is something to aspire to. After all, we all want to do good in the world. Of course, marketing, by its very nature, is often…
Does it feel like even when your marketing “hits,” it doesn’t seem to last for all that long? Have you felt like your brand just isn’t as strong as it should be (even though you have a really good brand?) Even the richest, most successful companies in the world have gone through at one time…
