Business Marketing During COVID-19 $95
“How can we get an influencer for our product?” That’s a question we’re certainly often asked here at Website Depot. The better version of that question is: “How can we get the right influencer for our product?” When it comes to influencer marketing, the influencer has to be a good fit. Otherwise, it’s all for…
Thankfully, millions have gotten vaccinated. That includes almost all of us here at the Danny Star Contribution Team. That means so, so much. Among those, (and neither the biggest deal nor the smallest one) it means that more people are ready to, well, party. Bacardi Limited is ready. While your business may have nothing to…
“Why should I do a podcast for my business? I’m not really a ‘talker.” We’ve heard some version of that complaint many times. The truth is that you don’t need to have had years of broadcast experience to get a lot out of having a company podcast. For one thing, it’s one more way to…
What They Do: The best, safest, and most effective sun and skin care products. If you’ve read our blogs for any length of time, then you may have noticed that Arizona Sun has been “Client of the Week” multiple times. There’s a good reason for that: they’re excellent at what they do. Now, as…
Team management is never stagnant. A year ago at this time, Danny Star and the team here were analyzing changes we’d made immediately in the wake of the pandemic. Then, we were updating and changing those, as March turned to April and then to May. Now, as more of the world opens up, we’re changing…
Have you ever eaten a “Texas sweet onion?” Not many members of the Danny Star Contribution Team had. However, we were struck by the discovery that, recently, the Texas sweet onion industry began its very first marketing campaign. When we look at what other companies in other industries do for their marketing, we often see…
“Every time we do something with our marketing, it feels like the same old thing we’ve been doing.” That complaint, worded in many different ways, is something that the Danny Star Contribution Team has heard multiple times over the years from clients. If you’ve been in business for a while, if your growth is stagnant,…
“We aren’t really sure about doing anything virtually right now. Aren’t people going to be going back to their lives soon?” The answer to the second question is, hopefully, “yes.” However, that doesn’t mean you should stop any virtual events you had planned or anything of the sort. The truth is that virtual events are…
What They Do: Roots LA a top-notch dispensary for so much of the San Fernando Valley. Sure, there are any number of dispensaries in the valley, but Roots LA truly gives people more. More products, through their deep and varied catalog. More safe shopping options, as customers can order ahead for curbside pick up,…
When’s the last time you looked, really looked, at your company’s homepage? As the Danny Star team here often reminds clients, “the homepage is more than just a page.” It’s your company’s online storefront, showroom, and so much more. Often, it makes the first impression on any potential customers before anything else. Those are just…
