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Client of the Week: Scope Environmental 

What They Do:    Cleaning and restoration. Whether it’s from fire damage, water damage, smoke damage, mold remediation, and others, they have helped people return their homes or commercial buildings to a pre-disaster state.  Like so many of our other clients, Scope Environmental could be “client of the week” every single week of the year….

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The Ways A.I. Can Help Even a Brick-and-Mortar, Mom-and-Pop Store 

When you hear “A.I.,” what do you think of?  For many, it’s something from Hollywood.  Sentient cyborgs, synthetic humans, a futuristic land of technological advancement, people downloading their consciousness into a hard drive – that kind of thing that we’ve seen countless times.  However, as time advances, A.I. can become more and more a part…

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Standing Out in a Crowd: The True Power of Customization 

Another Monday, another Zoom meeting.  Videoconferencing is powerful and effective. It connects the team, helps with collaboration, and really makes a virtual workforce a workforce.  But, sometimes, in its own way, it can be a bit lonely, too.  Danny Star and the team came across a line today that really stood out to us.  In…

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To Take on Your Competition Directly, Be Indirect 

“We offer a much, much better product than the competition. We need to let people know that.”  This is a common sentiment that we hear from clients and potential clients. Danny Star and the team here are honored to work with tremendous companies who offer fantastic goods, services, and expertise to their customers.  That said,…

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Client of the Week: LED Pros Worldwide 

What They Do:    Offer the best marketing place for commercial lighting. At LED Pros Worldwide, they have the best in commercial lighting LED lighting fixtures as well as commercial light poles and more. These can be used in any number of environments: warehouses, factories, manufacturing plants, and many others.  As you might imagine, their…

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Going to Hold an Event to Market Your Company? Keep This in Mind 

So many “ways to grow your business in 2021” articles give similar advice. “Build your eCommerce site,” “do more digitally,” and “start podcasting” are mainstays. Another big one: “hold an event.”  As the pandemic still rages, these events are almost always digital and online.  Danny Star and the team have held a few of these…

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